The Chaos Tax Assessment

A 9-question diagnostic that scores how much unstructured, reactive marketing is quietly costing your business. Not a hypothetical — a tax you are already paying, just not on an invoice.

Revenue is not proof of strategy. Busy is not a plan. The Chaos Tax Assessment measures nine dimensions of marketing structure: written strategy, customer definition, prioritisation, failure response, approvals, documentation, cadence, operational resilience, and measurement rigour. Each answer maps to a named charge — a specific pattern of structural disorder with a compounding cost to growth.

Results are scored immediately and expressed as a percentage liability across four bands: Minimal, Moderate, Substantial, and Severe. Itemised charges show exactly which structural failures contributed to the score.

The assessment takes under two minutes. No sign-up required. Respondents who score above 45% are shown an amnesty path: Narratiive's Growth Blueprint, a structured strategic document designed to end the Chaos Tax permanently.