Is a marketing agency worth it under £10M revenue?

Short answer

Yes, when the agency solves a problem you cannot solve yourself and you can measure the result. An agency is not worth it yet if your customer, message or ownership of marketing is unclear. Fix those first. At Narratiive, we agree scope and cost with you on a call. Our subscription figures are indicative until agreed.

Last updated:

How we agree scope and cost.

At Narratiive, we set the scope around your business and agree it with you on a call. Our subscription model is being finalised. Any figures are indicative until we agree the work and cost with you.

When an agency is the right fit.

  • You have a product that sells, and growth has levelled off.
  • You know who your best customers are, but you cannot reach more of them.
  • The founder has become the marketing bottleneck.
  • You need several skills at once (strategy, creative, content, ads) and cannot hire them all.
  • You can name the result you want, such as leads, sales or sign-ups.

When to wait.

  • You cannot describe your best customer in two sentences.
  • Nobody inside the company will own the work and approve decisions.
  • You are still testing whether the product sells at all.
  • You expect an agency to find your strategy without your input.

How to judge it in 90 days.

Agree three measures before you start: the result you want, the date you expect to see it, and who will report it. Ask for a monthly summary in plain English. After 90 days, you should be able to say what was done and what changed.

Common questions

How does Narratiive agree scope and cost?

We discuss your business and priorities on a call. A strategy-first engagement usually starts with FIELDWORK, then moves to a subscription. Our figures are indicative while we finalise the model. The final scope and cost are agreed with you.

Is a freelancer better than an agency?

A freelancer is often right for one clear task, such as content or ads. An agency or subscription service is better when you need strategy, creative and campaigns to work together.

Should a company under £500k revenue hire an agency?

Start by clarifying your customer and message. At Narratiive, the Growth Diagnostic and a call help us discuss whether FIELDWORK and a subscription are right for your business.

Take the free Growth DiagnosticTalk to Narratiive